Thursday, April 16, 2009

Media Booms in the 1920's

Through the 1920's, media was going through a boom period. There were more different types of media and more quantity of it as well. This in turn created more money through advertising because more people were seeing the papers as they began to consolidate and become larger publications. When the papers consolidated chains began to happen and regional papers developed.

Radio was just being born in the 1920's as well, but it wasn't bigger than the newspapers. There were good and bad parts to the consolidation of media. This lowered the costs of publications and their size grew. This also saved on costs because they didn't have to hire more writers for specific things. This helped them raise advertising rates on the paper also.

1 Comments:

At 1:13 PM, Blogger A. Mattson said...

You make some good points but you need to cite the sources of your information clearly. Where are you getting your information about media consolidation in the 1920s from? What were the positive and negative consequences of the emergence of the chain newspapers?

 

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