Pop Rundown

Like Jordan to sneakers, like retired sport stars to viagra, and other marketing ploys Hollywood would be the first in a long line of attempts to alleviate dead presidents from the constraints of there wallets. Charles Eckerts article "The Carole Lombard In Macy's Window" is a play by play step by step layout of how Hollywood creates a standard that is able to unify some americans and created tradiotion and expanded the foundation that had been set by nickelodeons, the penny press, and other printed text. This is vital because the middle class and upper class find themselves liking the same apparel, and the same cosmetics. Eckerts puts in to perpestcive the influence of this new mas medium.